March 4, 2009

Crediting Cavalli

Golden Goose PR sometimes spreads its wings a little further than the UK. We’ve launched BeautifulPeople.net in tandem with U.S agency BWR and rolled the service out in Spain…and now we’ve joined forces with TwoFish in the Netherlands and The Market Room in Spain to launch the new Cavalli Card: credit and luxury all at once. The launch of the card has already generated 100 online news hits globally with print coverage to come. The launch party in Milan was attended by the world’s media. The Sunday Times in the UK was the first to spill the beans about the party, before the product focused release went national on Monday 2nd March.